Monday 2 March 2020

3 Most Effective Instagram Marketing Tips for Businesses

Instagram Marketing Tips


Instagram is turning out to be one of the most popular and exciting social media platforms. Over 25 million business accounts, it’s become the leading effective social media platform for marketing and brand building. An outsized and active amount of users are available on Instagram that you, as a business, want to concentrate on.


Here we provide you a few Instagram marketing tips which will assist you in getting real-world results.


Switch to an Instagram Business Profile

Before you start your Instagram marketing journey, confirm to make an Instagram business account.


Here are some benefits of switching to a business profile.

  • Instead of visiting your website, your followers can get connected with you by clicking the contact button.
  • You can get an Instagram analytics tool named Instagram insights where you’ll see stats like impressions and reach of your content.
  • You can create and publish Instagram ads without relying on Facebook’s advertising tool.

Cross-Promote Content on other Social Media

One of the most effective ways to increase your audience is to cross-promote your Instagram content on other social media sites like Facebook, Twitter, LinkedIn. You’ll have already got followers on these social media, by sharing content, you’ll be able to create more exposure to your Instagram content.


Use Hashtags Strategically

Every social media marketer knows the value of hashtags and, therefore, the role they play. But the key to getting progress with them on Instagram is to use them strategically.


You can use branded hashtags, that’s your company name/slogan and a campaign hashtag for the marketing. While using hashtags, confirm your hashtags are unique, catchy, and straightforward to remember. Also, you’ll use hashtags in your content, which has relevance to it. Using product or content related hashtags helps your content to get discovered by your audience.



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